From the International Luxury Travel Market (ILTM) in Cannes, Marriott International’s Luxury Group – which encompasses the unrivaled portfolio of seven brands including The Ritz-Carlton, Ritz-Carlton Reserve, Bvlgari Hotels & Resorts, St. Regis Hotels & Resorts, EDITION, The Luxury Collection, JW Marriott, and W Hotels – announced a bold redefinition of the pursuit of luxury – one shaped not by possessions, but by emotional return on investment. Responding to a powerful shift in the world’s most affluent travelers, the Luxury Group is unveiling a transformative strategy centered on wellbeing, connection, cultural immersion, and legacy living.
