(ANSA) – ROMA, 16 MAG – The Italian Embassy in Beijing organised a promotional event of Italian excellence in men’s haute couture, entitled ‘L’alta sartoria italiana: dalla materia prima al capo finito’ (Italian haute couture: from the raw material to the finished garment), which saw the exceptional participation of Maestro Gaetano Aloisio, President of the Accademia Nazionale dei Sartori and of the Federazione Mondiale dei Maestri Sarti, and of the Lanificio Drago of Biella, which opened its first warehouse in Pechin the following day. The initiative was also part of the Farnesina’s new event, ‘The Days of Italian Fashion in the World’.
The works were inaugurated by the speech of the Ambassador, Massimo Ambrosetti, who recalled how Italy and China have both ‘given birth to artisan and manufacturing traditions that have been affirmed and enriched over millennia of research, experience and passion, so much so that they are, for the most part, part of the intangible world heritage protected by Unesco’. ‘Tailoring in Italy,’ the Ambassador emphasised, ‘has always been sustained by the extraordinary manufacture of fabrics, which often reach levels of absolute excellence. Biella is one of the historical centres, since the late Middle Ages, of the wool industry in Europe and this great tradition has been kept alive until today, as demonstrated by Lanificio Drago’.
Also present at the Beijing event was President Paolo Drago, who brought testimony of the successful internationalisation of one of the Italian excellences in the world of high quality fabrics for men, which, together with hundreds of small, medium and large companies, feeds the historical tradition of the Italian textile sector.
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The works were inaugurated by the speech of the Ambassador, Massimo Ambrosetti, who recalled how Italy and China have both ‘given birth to artisan and manufacturing traditions that have been affirmed and enriched over millennia of research, experience and passion, so much so that they are, for the most part, part of the intangible world heritage protected by Unesco’. ‘Tailoring in Italy,’ the Ambassador emphasised, ‘has always been sustained by the extraordinary manufacture of fabrics, which often reach levels of absolute excellence. Biella is one of the historical centres, since the late Middle Ages, of the wool industry in Europe and this great tradition has been kept alive until today, as demonstrated by Lanificio Drago’.
Also present at the Beijing event was President Paolo Drago, who brought testimony of the successful internationalisation of one of the Italian excellences in the world of high quality fabrics for men, which, together with hundreds of small, medium and large companies, feeds the historical tradition of the Italian textile sector.
Read article…
