Nielsen, a global leader in audience measurement, data, and analytics, announced the upcoming launch of Connected TV (CTV) insights within its Nielsen Ad Intel solutions. Starting from Q4 2025 organisations in Australia will gain access to insights on CTV advertising spend and ad creative coverage.� Ad Intel CTV equips advertisers, agencies, publishers, and broadcasters with detailed insights into Australia’s rapidly evolving CTV landscape, providing marketers with visibility into competi…
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