• Top insurance advertisers – • Biggest growth categories – • Sector ad spend up 4.7% YoY Australia’s insurance sector is showing renewed strength and confidence, with total advertising spend across insurance brands increasing 4.7% year-on-year, according to new data from Nielsen Ad Intel. From September 2024 to August 2025, insurers collectively spent $463.7 million, up from $443.1 million in the previous 12 months. The figures highlight fierce competition among established players and…
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