The 3D technology used in the new APG|SGA advertising campaign on Rail eBoards ensures it stands out and leaves a lasting impression. Taking centre stage is Roland, the animated protagonist who moves across the screen with great charisma and entertaining, self-deprecating humour. Roland is an impressive demonstration by APG|SGA of the potential of 3D advertising in public spaces, with the 3D effect making him almost tangible and transforming him into a main character. The first phase, whi…
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