Many senior travellers love the idea of getting away — new places, new memories — yet barriers like mobility, health or comfort often stay front and centre. That’s where MakeMyTrip and Emoha step in with their #EldersFirst holiday offering. They’re saying: yes, you’re over 60, but your trip needn’t feel second‑class. It can be relaxing, enriching and designed with you in mind. The initiative addresses real concerns and offers a way for seniors to travel confidently — rather than cautiously.
Why the Timing and Why the Focus?
The numbers help explain the move. On MakeMyTrip’s platform, travellers aged 60 and above already make up nearly 9 % of all holiday‑package bookings. Among these, group tours account for about 20 % and long‑haul trips for around 13 %. With that kind of demand, a tailored product wasn’t just nice to have — it made business sense. But beyond business, it’s about inclusion: seniors have earned travel, and this offers a fresh way to ensure they get it without compromise.
What Does “Senior‑Friendly” Actually Mean?
Let’s break down the features — yes, the details matter:
- Pre‑travel health and profiling: Before you board, you get a health check, vetting based on travel readiness.
- Accommodations chosen with care: Hotels with grab‑bars in bathrooms, non‑slip flooring, wheelchair access. These are thoughtful touches, not afterthoughts.
- Medical support onboard: A trained nurse accompanies each group, monitoring vitals, assisting with medications, first‑aid ready.
- Mobility aid availability: Walkers, wheelchairs available — if needed.
- Relaxed itineraries: Later start times, extra breaks, fewer juggled segments so you don’t arrive home exhausted.
- Meals customised: Catering to dietary needs, hydration monitored, real‑time updates for families.
All this combines into a travel product framed around security, dignity and enjoyment. It isn’t about limiting what you do — it’s about enabling what you do, with the right support.
Where Can It Take You?
The initial offering covers eight destinations. Some domestic, some international. Among them: Kerala (India), Sri Lanka, Dubai, Egypt, Phu Quoc (Vietnam), Maldives and parts of Europe. Package price starts at around ₹ 76,999 for a six‑day itinerary. So if you’re aged 60+, you can choose one of these journeys knowing the trip is built around your rhythm—not someone else’s energetic version of travel.
The Human Angle: What This Means for Families & Seniors
For many older travellers, the barrier is not the destination but the worry. The kids or grandkids worry. Health worries loom. Mobility worries hover. So launching a product like this signals more than convenience—it signals care. For the senior, it means “Yes, you can do this trip and we’ve thought of you.” For the family, it means “I know they’ll be okay.” The partnership sends a message: travel isn’t just for the young, it’s for the wise, the experienced, the wanderers who’ve earned their journeys.
Market & Cultural Implications
The “silver tourism” segment — travellers aged 60+ — is gaining traction globally and in India. By addressing this with a tailored product, MakeMyTrip and Emoha are recognising that travel is life‑enhancing, no matter the age. Culturally, it’s also a shift: holidays have often been youth‑oriented or family‑oriented around younger kids. This changes the lens: seniors become the central traveller, not just accompanying guests. Economically, it opens a segment with growing purchasing power and latent demand.
Things to Consider If You’re Planning One
If you’re a senior or a family member helping plan one of these trips, here are some pointers:
- Check inclusions carefully: What medical support, what mobility aids are truly provided?
- Be honest about ability: The itinerary’s relaxed, yes, but destination terrain, pace and climate still matter.
- Destination choice matters: Climate, travel time, local conditions (stairs, cobbles) all add up for seniors.
- Pack smart: Medicines, comfortable walking shoes, any specific aid you use daily.
- Insurance: Ensure travel insurance covers your age‑group and any pre‑existing conditions.
- Talk with the operator: Ask about on‑trip communication with family, emergency protocols, dietary support.
Choosing a senior‑friendly travel product still needs thoughtful planning — the “senior‑friendly” label helps, but doesn’t replace due diligence.
Why It’s More Than Just a Holiday
This isn’t just about “retired people going on trips” (though yes, some of that). It’s about enabling a life stage: independence, curiosity, legacy. These trips let seniors step out, explore, do rather than stay put. They Send a statement: you can travel, you deserve to travel, you matter in the travel economy. It changes mindset — both for the traveller and for the industry.
Final Thought: A Good Trip Gets Better With Purpose
If you are or know someone aged 60+, and travel has been on the wish‑list but held back by “what ifs” — this collaborative offering looks promising. With safety built‑in, support provided, destinations selected and care integrated, the trip becomes about experiences: beaches, culture, sunsets, new foods, meeting new people. The temptation is to say “I’ll wait till I’m younger” but the truth is: your now has value. You deserve the memory, the journey, the discovery. With #EldersFirst, you don’t just get to travel—you get to travel well.
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