Film promotions have undergone a significant increase in the last few years, where celebrities set out for a promotional spree to make Instagram reels, attend fan events, multiple interviews, and even show up for coordinated paparazzi appearances to ensure that they are all over the place. But, amid this, Ahaan Panday and Aneet Padda did not do any of these to promote their newly released film, Saiyaara, which raised eyebrows. Recently, the film’s director, Mohit Suri, revealed what made producers, Yash Raj Films, make the risky call.
Mohit Suri reveals why YRF kept lead actors away from Saiyaara promotions
Saiyaara had impressive pre-release bookings, and the film has collected Rs. 21 crore on its opening day, reported Sacnilk. While moviegoers are waiting for collection figures, internet users were curious why the film’s pair was away from the film promotions. Mohit Suri, who has been giving interviews instead of them, was recently asked about the question in an interview with Just Too Filmy. In his reply, the filmmaker explained that it was a collective decision taken by the makers of the film. In his words:
“It was an idea that collectively came forward.”
