Yatra aligns Despegar, Skyscanner, Kayak, TripAdvisor, and Traveloka in launching new AI-powered travel assistants for seamless trip experiences, and the global travel industry is changing fast. Yatra is building on India’s growing digital market. Despegar is driving innovation across Latin America. Skyscanner is adding AI discovery to its platform in over 30 languages. Kayak is shifting from search to conversation. TripAdvisor is blending reviews with AI planning. Traveloka is leading Southeast Asia with multilingual support. Together, Yatra, Despegar, Skyscanner, Kayak, TripAdvisor, and Traveloka show how AI-powered travel assistants now redefine how travellers plan and book.
These AI tools are not just chatbots. They plan, book, and manage journeys in local languages. They save time, remove stress, and deliver seamless trip experiences. For travellers, the choice is wider. For travel companies, the opportunity is bigger. Yatra joins Despegar, Skyscanner, Kayak, TripAdvisor, and Traveloka in showing the new face of tourism.
Travel companies across the world are racing to launch AI-powered travel assistants. These tools are not simple chatbots. They are multilingual, fast, and capable of planning full trips. They book flights, reserve hotels, manage itineraries, and even handle post-booking changes. For travellers, the impact is huge. Language barriers are falling. Planning time is shrinking. Travel is becoming more personal and accessible. From India to Europe to Latin America, companies like Yatra, MakeMyTrip, Trip.com, Booking.com, Agoda, Traveloka, Tripadvisor, Kayak, Skyscanner, and Despegar are rewriting the rules of digital tourism.
Yatra Launches DIYA with 100+ Languages
In August 2025, Yatra Online Limited in India launched DIYA. It is a generative AI assistant with end-to-end capabilities. Travellers can plan entire trips in one chat. They can book instantly and manage after-sales requests like cancellations or ticket re-issues. The standout feature is its multilingual range. DIYA supports over 100 languages. This includes English, global languages like French and Spanish, and Indian languages like Tamil and Bengali. For a diverse country like India, this is revolutionary. It makes online travel booking accessible to millions who prefer local scripts.
DIYA goes beyond text. Users can upload a photo of a landmark to get instant insights. They can ask questions by voice. They can filter results by airline, budget, or destination. They can book directly without re-entering data. For Yatra, DIYA is not just a tool. It is part of its mission to pair innovation with customer-first travel. It anticipates needs and solves problems before they become obstacles. This is why it represents a leap in how Indian and global travellers plan journeys.
MakeMyTrip Bets on Indian Languages with Myra
In early August 2025, MakeMyTrip launched Myra, its AI-powered trip planning assistant. Unlike DIYA’s wide language base at launch, Myra started with English and Hindi. But the company made it clear that more Indian languages would follow. This is a practical step. India is a market of many dialects. Millions of travellers prefer vernacular platforms. By focusing on Hindi first, MakeMyTrip ensures adoption in the heartland, where digital penetration is rising fast.
Myra handles conversational trip planning. Travellers can ask for an itinerary to Goa or a family holiday abroad. Myra then provides hotel, flight, and activity options. The assistant is linked directly to MakeMyTrip’s booking system. Like DIYA, it also supports voice input. The company believes this integration will help it serve not only younger digital users but also first-time online travellers who are less confident in English.
Trip.com Expands TripGenie for Global Users
Trip.com has been investing in AI since 2023. Its assistant, TripGenie (or TripGen), began as a simple itinerary generator. Over time, it has evolved into a powerful global tool. In 2024 and 2025, it added new languages, voice features, and collaboration tools. Travellers can now plan trips together, refine itineraries, and confirm bookings within the app.
Trip.com positions TripGenie as a “copilot” for travel. It is designed not just to answer queries but to act proactively. It suggests activities based on weather, price trends, and user history. With its multilingual support, it works for users in Asia, Europe, and the Americas. By investing early, Trip.com has built an AI platform that scales across borders. Its goal is to ensure that language is never a barrier to planning and booking.
Booking.com Focuses on Local Language Rollouts
In Europe, Booking.com is taking a different approach. Its AI Trip Planner started in English in 2023. By late 2024, it expanded into local languages such as Spanish, Italian, German, and French. This matters because local travellers want planning in their own languages, especially when making big spending decisions.
The AI Trip Planner is designed to merge inspiration with booking. It pulls from millions of reviews, hotel listings, and property details. It can summarise reviews, recommend places, and offer smart filters. Travellers can say “show me family-friendly hotels in Rome under €150 per night with free breakfast,” and the system responds instantly. For Booking.com, the aim is to reduce the gap between searching and booking. By localising language support, it makes the experience seamless for European travellers.
Agoda Brings AI Planning to India with Google Gemini
Agoda, part of Booking Holdings, is focusing on Asia. In June 2025, it launched an AI vacation planner for India. The assistant is powered by Google Gemini and Imagen. It can create itineraries, suggest destinations, and recommend hotels. While the company did not list its language set, the focus on India suggests regional scripts will be added soon.
Agoda’s AI planner is designed to serve younger travellers who are highly digital. It integrates with Agoda’s app and aims to reduce friction in searching and booking. The use of Google’s AI models also reflects a strategy of leveraging global tech partnerships to deliver reliable and scalable solutions.
Traveloka Pushes Multilingual Assistant Across Asia
Traveloka, the leading Southeast Asian travel platform, offers IVAN, its Intelligent Virtual Assistant. IVAN supports English, Indonesian, Malay, Thai, Vietnamese, Japanese, and Korean. This makes it one of the most regionally multilingual assistants in Asia.
IVAN is more than a chatbot. It allows planning, booking, and customer support. Travellers in Indonesia can plan in Bahasa. Users in Vietnam can query in Vietnamese. Japanese travellers can access travel details in their own script. This localisation is essential in Southeast Asia, where English penetration is uneven. Traveloka’s assistant shows how AI can support fragmented regional markets by going local in language.
Tripadvisor Adds AI Trip Builder with Multilingual Platform
Tripadvisor has always been a leader in travel reviews. In 2025, it extended this into an AI Trip Builder. The tool uses AI to generate itineraries, answer traveller questions, and provide personalised suggestions. The company operates in 28 languages. The AI layer is being integrated across this multilingual platform.
The strength of Tripadvisor’s AI lies in its data. It can pull insights from millions of reviews and ratings. This allows it to generate trustworthy recommendations. For example, a user can ask for the best family-friendly spots in Barcelona, and the assistant can combine reviews and expert inputs to create a plan. By supporting 28 languages, Tripadvisor ensures inclusivity for its global audience.
Kayak Launches KAYAK.ai for Global Markets
Kayak has introduced KAYAK.ai, a conversational assistant that moves beyond its classic search. The assistant can answer complex queries, compare prices, and help book in real time. It can also interpret screenshots from travellers, making it flexible for younger users who rely on mobile search.
Kayak has not yet detailed its full language coverage for AI. But its global platform is multilingual, and KAYAK.ai is expected to match this reach over time. By positioning itself as a conversational companion, Kayak is aligning with how users interact with technology today: through natural dialogue rather than rigid search filters.
Skyscanner Blends AI with Global Language Reach
Skyscanner launched Savvy Search in 2024. It integrates AI discovery features into its existing global platform, which operates in more than 30 languages. This makes Skyscanner’s AI instantly multilingual by design.
Savvy Search allows travellers to ask questions like “find me the cheapest flights to Tokyo in cherry blossom season.” It then blends AI with Skyscanner’s traditional flight search. For users, it offers a balance of smart discovery and trusted comparison. For Skyscanner, it helps retain its role as a go-to platform in a crowded marketplace.
Despegar Launches SOFIA in Latin America
In Latin America, Despegar has introduced SOFIA, its generative AI assistant. It helps with personalised planning, booking, and support. SOFIA is also being licensed as a B2B tool to hotels and travel partners. This shows how AI assistants are expanding beyond consumer use to enterprise applications.
While Despegar has not listed its language support, the regional focus means Spanish and Portuguese are central. For Latin America, SOFIA represents a local champion competing with global giants. It shows that multilingual AI is not just for Europe or Asia but also for emerging markets.
Why Multilingual AI Matters in Travel
The rise of multilingual AI travel assistants reflects a simple truth. Travel is global, but language remains local. A traveller from a small town in India may prefer Hindi. A user in rural France may want French. A tourist in Indonesia may query in Bahasa. Without language flexibility, many travellers are excluded.
By adding multilingual power, these assistants make travel more inclusive. They reduce friction for bookings. They give confidence to first-time users. They also open new markets for travel companies. For airlines, hotels, and tourism boards, this means more bookings and more revenue.
From India’s Yatra DIYA with 100+ languages to Trip.com’s TripGenie and Booking.com’s local rollouts, AI travel assistants are reshaping tourism. They plan, book, and manage entire journeys in multiple languages. They support voice and image inputs. They handle complex requests. They provide post-booking care. They bridge cultures.
For travellers, this means simpler planning, faster results, and fewer barriers. For companies, it means stronger customer loyalty and market expansion. For the travel industry, it marks a shift from static search boxes to conversational, intelligent, and multilingual companions.
AI travel assistants are no longer the future. They are live, multilingual, and transforming tourism today.
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